Where2

Team Name: 
At the Beach

OVERVIEW

A simple excercise in data visualisation to give inbound visitors a better idea of where they should locate themselves based on their intended activities, interests and requirements.

NARRATIVE

While accommodation search sites will list all of the services and ammenities available on site, there is no simple way to discern what is in the vacinity of the selected provider without previous knowledge of the area. The aim of the Where2 project is to give wieghted preferences towards council supplied facilities (points of interest) as selected by the user, then map that in a visually distinguished manner that easily allows a visitor to locate the best place to stay to meet their individual needs and wants.

Why is it important? Because the better the visitor's experience to the holiday city, the more likely they are to ruturn next time they are holidaying. For destinations like the Sunshine Coast that have a high proportion of the economy reliant on domestic and international tourism, having as many referrals and return visitors is critical to the long term viability of the industry.

Recording these preferences and mapping them in a much broader user heatmap also allows local council planning teams to visualise where gaps may exist in the provisioning of services, and where policy may need to be adjusted to meet the needs of visitors

DATA

The data used was exported as CSV and is staticly stored in a Google Fusion Table. Once the user enters their preferences the 'weight' is (manually) updated for the matching elements (points of interest) using an algorithm {INT(global_weight*element_weight*(element_weight^user_preference))*user_preference] to take in to account the abundance of particular points (e.g. there are a lot of beach access points, but very few boat ramps, so boat ramps are weighted much higher) and the user preferences. Collectively these points with their weighted values create a heatmap, drawing more heat to the areas with tighter and more abundant clusters of relevant facilities and services that match the visitor's preference. Blank (or zero) user preference nullify the location data for that element type, removing it from the data set.

All the hard work (code) is being done by Google (using Fusion Tables) but in production this would be fleshed out to use a proper PHP/SQL web site with automated map generation.

FUTURE

Once the preference area has been chosen the next step would be to add the ability to search for accommodation, filtering by rating, price range and facilities. Mapping these on to the output was planned but the data was not available for the GovHack weekend.

VIDEO

http://www.youtube.com/watch?v=AHnQwwPOK1YAs the link is not updating for some viewers, please use this link

Datasets Used: 
Sunshine Coast Council public services locality information Wifi, BBQ, Parks, Beach Access, Boat Ramps, etc. Caravan/Camp sites https://data.sunshinecoast.qld.gov.au/dataset/Holiday-Parks-arcgis_rest_services_Society_Society/4umv-drpy Accommodation no data available Restaurants no data available Licensed venues no data available Beach Access https://data.sunshinecoast.qld.gov.au/Recreation/Beach-Access-Points-SCC/te36-2kqx Boat launches https://data.sunshinecoast.qld.gov.au/Recreation/Boat-Ramps-Sunshine-Coast-Managed-by-Sunshine-Coas/5yaw-8ayj Public Transport https://data.sunshinecoast.qld.gov.au/Transportation/Bus-Stops-With-Shelter-Sunshine-Coast/ryxk-xmsx https://data.sunshinecoast.qld.gov.au/Transportation/Sunshine-Coast-Bus-Stops-No-Shelter-/h88z-5au2 BBQ Facilities https://data.sunshinecoast.qld.gov.au/Recreation/Public-Barbeques-SCC/qcdi-isdx Public Restrooms https://data.sunshinecoast.qld.gov.au/Community/National-Public-Toilet-Map_Qld-Only_April-2015/7nv7-fw3t Wifi Hotspots https://data.sunshinecoast.qld.gov.au/dataset/WiFi-Access-Points-arcgis_rest_services_UtilitiesC/audi-fbd4 Libraries https://data.sunshinecoast.qld.gov.au/dataset/Libraries-arcgis_rest_services_Society_Society_SCR/6czg-dy4p Local Markets https://data.sunshinecoast.qld.gov.au/Community/Community-Markets-Weekly-Sunshine-Coast/7bmi-dvcq Public Pools https://data.sunshinecoast.qld.gov.au/dataset/Aquatic-Centres-arcgis_rest_services_Society_Socie/23vb-3ngq Bike Paths https://data.sunshinecoast.qld.gov.au/Transportation/Paths-Cycleways-and-Crossings-SCC/34kz-wapq Public Playground https://data.sunshinecoast.qld.gov.au/Recreation/Playgrounds-SCC/vsma-qzj5 Skate Parks https://data.sunshinecoast.qld.gov.au/Recreation/Skate-Facilities-SCC/f89u-xsym

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